You can read more about what we do and how we can help improve your business here in this website.

Now completely integrated with our Content Management System, with lots of functions to help you manage your customers, offices, properties, offers, accounting, sales and purchases.

For more information and an obligation free demo please contact info@wisestate.com

Website Design & Usability

Web Design is important, but usability is the key...

We are committed to providing superior web design solutions to businesses of all sizes. Our scalable, robust and unique solutions are driven by design and usability. With a dedicated in-house design team we will ensure that your website will be created to the high quality you deserve.

Web Design

Your websites design is paramount in communicating the correct impression of your business. To maximise the benefits of the design, your website should closely tie in with your company style, theology, and branding.

When building your website we consider all of the implications of search engines, you, and your clients. These fundamentals help build a strong foundation and ultimately a better website.

We start the Web Design process by first addressing the site architecture. Initially there are no colors, fonts or graphics - just elements representing the major components of your Website. We find out what is it that you want to achieve from the Website, and we get this right first. Then we make it look nice!

Website Usability

Internet surfers can afford to be choosey; there are many alternative web sites to be viewed. Users need to be able to scan through your information without having to read all of your content. This was summed up by one internet user "if I read all of the information on a website I feel like I am being un-productive". Websites need to be user-friendly. Your clients need to be able to rapidly scan through your information, swiftly and easily navigate through your website to the pages they need to find.

Our developers ensure your page is laid out in a client friendly manor "pulling" the users into the right areas. If the client finds your site simple and easy to use they are 100 times more likely to return and are more likely to be satisfied with the online experience that you provide. In turn these clients will have the empathy to spend the money with you.

Accessibility

As well as the obvious implications of usability there are two fold examples of accessibility. Firstly you could be reducing your internet traffic and secondly your website could be illegal.

Did you know that different computers can display your website in an entirely different format?

What might work on your computer may not work for someone on an alternative machine. If someone offered to increase your business by 25% it is highly likely that you would use the opportunity. Only 75% of internet users browse the internet with Microsoft's Internet Explorer. That means that if your website is built without the proper consideration to accessibility you could effectively be reducing your target market by 25%.

Did you know that if your website isn't accessible you could be breaking the law?

Under the new amendments to the Disability Discrimination Act most UK websites are now running illegally (as of 1st October 2004). The Act makes it "unlawful for a service provider to discriminate against a disabled person by refusing to provide any service which it provides to members of the public", specifically mentioning websites.

A formal investigation in April 2004 found over 80% failed to provide even the most basic access to disabled users. Companies face the threat of legal action and unlimited compensation payments if they fail to comply with new legislation.

We address all areas and more ensuring that your website is fully compliant, including: